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Chief Operating Officer

Chief Operating Officer
Senior Executive 
COO £100K + Bens



Chief Operating Officer – Britain’s favourite botanical tipple!

London – Europe – Scandinavia


The Person

We are looking for a Gin enthusiast with a proven track record within a quality spirits brand. Excellent business, marketing and sales experience are required to drive the distribution and reach of this fantastic product across the UK, Europe and Scandinavia. Added support to the USA market may be required too.

You need to be a self-starter with the ability to hit the ground running and bring expertise of building both a brand and distributor relationships which ensure sales to both existing and new key accounts.

As COO you will provide strategic leadership to the Marketing Manager and The Brand Ambassador and report directly to the CEO.

Excellent financial acumen is a must as you will have full P&L responsibility and be required to maintain tight budgetary controls on marketing and project coordination.

Recent relevant experience in the drinks industry is also required, ideally having covered both on and off trade, for a consumer and trade facing brand

The Role

  • Outline a sales and marketing plan quickly and effectively

  • Managing existing distributor relationships in UK with a view to driving sales

  • Opening key regional and national accounts (on trade and off trade) within the UK

  • Identifying and appoint suitable pan European and Scandinavian distribution

  • Achieve UK and European sales

  • Guide and manage the Brand Ambassador towards key Trend Leader Accounts with a view to increasing on trade brand awareness and rotation with measurable targets against spend

  • Outline a B2C pull strategy within a tight budget to increase awareness with the end customer

  • Manage the marketing function with a view to improving rating on Google and driving footfall onto the Brand website

    This is a genuinely exciting opportunity to work with a product that is already off to a very strong start. With both authenticity and provenance on-side you will need to identify the key areas to promote awareness and become the most appealing Gin on the market.

    If you are excited by the prospect of delivering great gin to the market, please send your CV to

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